Digital Marketing
Mulai : 21 Juni 2026
Digital Marketing
Deskripsi Pelatihan
Pelatihan Digital Marketing dirancang untuk membekali peserta dengan strategi dan keterampilan dalam memasarkan produk atau jasa melalui platform digital secara efektif. Di era digital, kemampuan marketing online menjadi kunci utama dalam meningkatkan brand awareness, engagement, dan penjualan.
Program ini mencakup berbagai channel digital seperti social media, search engine, content marketing, hingga digital advertising dengan pendekatan praktis dan berbasis hasil.
Tujuan Pelatihan
• Memahami konsep digital marketing
• Menyusun strategi marketing digital
• Mengelola social media marketing
• Mengoptimalkan SEO & SEM
• Mengelola digital advertising
• Menganalisis performa campaign
Materi Pelatihan
Materi pelatihan ini dirancang untuk memberikan pemahaman komprehensif mengenai digital marketing dari sisi strategi hingga eksekusi. Peserta akan mempelajari bagaimana memanfaatkan berbagai channel digital untuk mencapai target bisnis.
- Fundamental Digital Marketing
• Konsep dasar digital marketing
• Customer journey
• Digital marketing funnel
- Content Marketing Strategy
• Content planning
• Copywriting
• Content calendar
- Social Media Marketing
• Platform strategy (Instagram, LinkedIn, TikTok)
• Engagement strategy
• Growth strategy
- Search Engine Optimization (SEO)
• Keyword research
• On-page SEO
• Off-page SEO
- Search Engine Marketing (SEM)
• Google Ads
• Campaign setup
• Optimization
- Digital Advertising
• Facebook & Instagram Ads
• Targeting audience
• Budgeting & ROI
- Analytics & Performance Measurement
• Google Analytics
• KPI digital marketing
• Conversion tracking
- Email & Automation Marketing
• Email campaign
• Marketing automation
• Lead nurturing
- Digital Branding & Strategy
• Brand positioning
• Online reputation
• Integrated marketing
- Case Study & Simulation
• Studi kasus digital marketing
• Simulasi campaign
• Problem solving
Outline Program Pelatihan
- Hari 1: Fundamental & content
- Hari 2: Social media & SEO
- Hari 3: Ads & analytics, Strategy & studi kasus
Metode Pelatihan
• Presentasi interaktif
• Diskusi & studi kasus
• Praktik pembuatan campaign
• Simulasi digital ads
• Evaluasi dan feedback
Peserta yang Direkomendasikan
• Marketing & Sales
• Business Owner
• Content Creator
• Digital Marketer
• Profesional yang ingin masuk ke digital marketing
Durasi Pelatihan
• 2 – 3 Hari
Fasilitas Pelatihan
• Modul pelatihan lengkap
• Sertifikat pelatihan
• Training kit
• Konsumsi & coffee break
• Praktik campaign digital
Benefit Mengikuti Pelatihan
• Meningkatkan kemampuan marketing digital
• Meningkatkan penjualan online
• Meningkatkan brand awareness
• Meningkatkan efektivitas campaign
• Menguasai tools digital marketing
Info Training & Pendaftaran
Untuk informasi jadwal, biaya, dan pendaftaran pelatihan, silakan hubungi tim marketing kami:
📞0822-4986-8404
Formulir
training
Business Management (32)
CERTIFIED MAINTENANCE AND RELIABILITY PROFESSIONAL (CMRP)
Document Filing System & 5R (Ringkas, Rapi, Resik, Rawat, Rajin)
Pengelolaan Administrasi Kantor Sertifikasi BNSP
Certified International Project Manager (CIPM)
Certified Strategic Business Analyst (CSBA)
Supply Chain Project Management & Optimization
Project Management for Business Analyst & Business Process Unit
Fundamental Project Management
Project Management for IT & Software Development (Agile-Based)
Pengelolaan Keamanan Pangan Berbasis HACCP
Merger & Akuisisi (Mergers and Acquisitions – M&A)
Asset Performance Management (APM) Strategy
Project Management for Oil & Gas Industry
Document Control and Filing System
Stakeholder Management & Communication in Project Management
Certified Marketing Analyst (CMA)
Business Analytic Professional
Certified Business Analytics Professional (CBAP)
Change Management in Project Execution
Document Control & Filing System
PECB Certified ISO 55001 Asset Management System Foundation,
Certified Sustainability Reporting Specialist (CSRS)
Human Resources (54)
Certified Human Resource Analyst (CHRA)
Manajer Sumber Daya Manusia Sertifikasi BNSP
Office Management for Executive Secretary & Administration
General Manager SDM – Pelatihan dan Sertifikasi Kompetensi Manajemen Sumber Daya Manusia BNSP
Effective Skill Administrasi Perkantoran
Administrasi Komputer Perkantoran, Bagian Umum dan Sistem Pengarsipan
Sertifikasi BNSP Skema Kepala Bagian Remunerasi – Pelatihan & Sertifikasi Kompetensi SDM
Critical Thinking & Problem Solving in Enterprise Context
Sertifikasi Asesor Kompetensi BNSP
Supervisor Sumber Daya Manusia Sertifikasi BNSP
TRAINING & SERTIFIKASI BNSP SKEMA MANAJER SUMBER DAYA MANUSIA (MANAJER SDM)
Micro Expression, Negotiation & Communication Skill
Supervisor Pelatihan dan Pengembangan SDM – Sertifikasi BNSP
Persiapan Masa Pensiun (Retirement Preparation Program)
Pelatihan Staf Administrasi SDM
Pelatihan Personality Development
Pelatihan Strategi Manajemen Diklat
Pelatihan Training of Trainers
Pelatihan dan Sertifikasi Supervisor Sumber Daya Manusia BNSP
Pelatihan dan Sertifikasi Manajer SDM BNSP
Manajemen SDM (Human Resource Management)
Pelatihan Persiapan Masa Pensiun
Pelatihan Innovation Creative at Work
Training Pemberdayaan Masyarakat (Community Development & Empowerment)
Pelatihan Supervisor Pelatihan dan Pengembangan SDM
Pelatihan Certified Human Resource Analyst (CHRA)
Pelatihan Communication, Interpersonal Skill and Presentation Skill
Pelatihan Manajer Sumber Daya Manusia Sertifikasi BNSP
Pelatihan Training Need Analysis (TNA)
Pelatihan 4 Disciplines of Execution (4DX)
Pelatihan Behavioral Event Interview (BEI)
Bimtek & Sertifikasi Loading Master PPSDM Migas
Pelatihan Leadership & Managerial Skill
Pelatihan Problem Solving, Decision Making & Conflict Management
Pelatihan Masa Persiapan Pensiun (MPP)
Pelatihan Effective Communication & Interpersonal Skills
Pelatihan Job Analysis and Job Evaluation
Pelatihan Manajer Manajemen Talenta Sertifikasi BNSP
Pelatihan Manajer Pengembangan SDM Sertifikasi BNSP
Data Analysis & IT (28)
Primavera P6 Software Application for Project Management
postgreSQL Database Administrator
Pelatihan Analisa Data dan Pembuatan Infografis
Data Analysis & Visualization with Google Sheets
Certified Information System Management Expert
Pelatihan & Sertifikasi Associate Data Scientist
Geographic Information System (GIS)
Extract Transform Load for Data Warehouse
Network dan Software Engineering
ANALISIS DATA MENGGUNAKAN SPSS
Data Analysis Using SMART PLS for Research
Pelatihan Data Management Staff
Data analysis with google data studio
Engineering (22)
Basic MEP (Mechanical, Electrical & Plumbing)
Hidrolika Sungai dan Banjir Menggunakan HEC-RAS
Manajer Pengelolaan Bangunan Gedung Bersertifikat BNSP
Maintenance Planning, Scheduling & Control
Root Cause Analysis (RCA) for Maintenance & Reliability
Maintenance & Reliability Management for Operational Excellence
Electrical Power System Using ETAP
Pengawas Operasional Pertama (POP) Pertambangan BNSP
Pengawasan Mechanical (Mechanical Supervision for Industrial & Construction Projects)
Pengemudi Angkutan Barang Pengangkut Bahan Berbahaya dan Beracun (B3) – Sertifikasi BNSP
Maintenance Cost Optimization & Budget Control
Basic Safety Training – Pelatihan Dasar Keselamatan dan Kesehatan Kerja (K3)
MEP (Mechanical, Electrical & Plumbing) for Building & Construction
Perhitungan dan Pelaporan Emisi Gas Rumah Kaca Berdasarkan ISO 14064 dan ISO 14067
Cognicert ISO 14064 Green House Gas Lead Auditor
022 Electrical Safety Training Pelatihan Keselamatan Kelistrikan Industri
Finance (48)
Certified Financial Planner (CFP)
Certified Asset Management Professional (CAMP)
Financial Planning, Forecasting and Budgeting
Accounting for Oil and Gas Industry
Accounting and Tax Planning Training
Certified Financial Risk Management (CFRM)
Pelatihan Finance for Non-Finance
Basic Accounting & Intermediate Accounting
Cash Flow and Financial Risk Analyst
Certified Financial Planner (CFP®) Preparation Program
Pelatihan Financial Statement Analysis
Certified Financial Risk Management
Pelatihan Analisa Laporan Keuangan
Pelatihan Financial Risk Management
PSAK 45 dan ISAK 335: Penyajian Laporan Keuangan Entitas Berorientasi Nonlaba
Certified Financial Risk Management (CFRM) Training
Pelatihan Perhitungan Aktuaria Sesuai PSAK 24
Pelatihan Compensation and Benefit
Pelatihan Financial Engineering
Pelatihan International Trade Service & Finance
Pelatihan Strategi Manajemen Perpajakan
Pelatihan Project Financial Management
Pelatihan Budgeting and Cost Control
Pelatihan PSAK 45 dan ISAK 335 untuk Entitas Nonlaba
Pelatihan Account Receivable Management
Certified Financial Accounting | Pelatihan Akuntansi Keuangan
Pelatihan Penyusunan Laporan Keuangan
Pelatihan PSAK 24 atau PSAK 219
Pelatihan dan Sertifikasi Certified Risk Associate (CRA) BNSP
Pelatihan Cost Control & Budgeting
Certified Anti Money Laundering Consultants (CAMLC) Preparation Program
Supply Chain Management (22)
Supply Chain Manager Sertifikasi BNSP
Certified Professional Supply Chain Manager (CPSCM)
SAP Material Management (SAP MM)
Accredited Supply Chain Professional (ASCP)
Accredited Supply Chain Analyst
Strategy Procurement & Purchasing
SAP 2000 Structural Analysis & Design Software
Ahli Kepabeanan (Customs Expert)
Logistic Transportation Management
Logistic & Supply Chain Management
Certified International Commercial Contract Specialist (CICS)
Integrated Procurement Management
Certified International Purchasing Professional (CIPP)
Integrated Business Planning (IBP)
Pengemudi Angkutan Barang Pengangkut Bahan Berbahaya dan Beracun (B3)
sertifikasi
BNSP (34)
Pengawas Operasional Pertama (POP) Pertambangan – Sertifikasi BNSP
Pengelolaan Administrasi Kantor BNSP
Staff SDM (Human Resources Staff) – Sertifikasi BNSP
Warehouse Supervisor Sertifikasi BNSP
Sertifikasi Supply Chain Manager BNSP
Training of Trainer (ToT) Bersertifikat BNSP
Supervisor Sumber Daya Manusia - Sertifikasi BNSP
Marketing Communication Specialist BNSP
Digital Imaging Bersertifikat BNSP
Pengkaji Teknis Proteksi Kebakaran Bersertifikat BNSP
Certified Quality Planner (CQP)
Loading Master Sertifikasi BNSP
Digital Marketing Bersertifikat BNSP
Ahli Perawatan Bangunan Gedung BNSP
Teknisi Audio Visual Bersertifikat BNSP
Pengemudi Angkutan Barang Pengangkut Bahan Berbahaya dan Beracun B3 BNSP
Pengelolaan Higiene Sanitasi Makanan BNSP
SKK Ahli Elektrikal Konstruksi Bangunan Gedung
Manajer Pengelolaan Bangunan Gedung BNSP
Pengawas Instrumentasi Bersertifikat BNSP
Senior Office Operator Bersertifikat BNSP
Pengelolaan Keamanan Pangan HACCP BNSP
Sekretaris Administrasi Sertifikasi BNSP
AAPM (13)
CEC Certified ECommerce Consultant
Certified Human Resources Analyst CHRA
Certified Project Risk Manager (CPRM)
Certified Information Technology Professional (CITP)
Certified Planning Engineer (CPE)
Certified Information Systems Security Professional (CIISSP)
Certified Data Center Professional (CDCP)
Certified Digital Marketing Professional
Data Center Professional Certification
Certified International Information System Auditor (CIISA)
Certified Maintenance and Reliability Professional
PECB (14)
CERTIFIED ISO IEC 27001 LEAD AUDITOR INOFRMATION SECURITY MANAGEMENT SYSTEM PECB
Certified ISO IEC 27002 Manager Information Security Control
Certified ISO IEC 27001 Lead Auditor
PECB Certified ISO 9001 Lead Auditor – Quality Management System (QMS)
PECB Certified ISO/IEC 27001 Lead Implementer – Information Security Management System (ISMS)
PECB Certified Data Protection Officer (DPO)
PECB Certified ISO/IEC 27001 Lead Auditor – Information Security Management System (ISMS)
PECB Certified ISO/IEC 42001 Lead Implementer – Artificial Intelligence Management System (AIMS)
PECB Certified ISO/IEC 17025 Lead Assessor – Laboratory Management System
Certified Data Protection Officer (CDPO)
PECB Certified ISO 45001 Lead Auditor – Occupational Health and Safety Management System (OH&SMS)
PECB Certified ISO 14001 Lead Auditor – Environmental Management System (EMS)